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Public Events and Social Media Course

 

  

PROGRAM OVERVIEW

Promote Public and Community Events via Social Media Events Sections

    • Google+ Events
    • Facebook Events

Event Listings on Your Website – Raise Online Search Visibility

    • Use ‘Event’ schema to give you event listings maximum visibility within organic search results.

Setting Up Event Dedicated Social Media Accounts

    • Twitter
    • Facebook Page
    • Instagram

Event Booking and Payment Gateways

    • Online booking forms
    • Eventbrite
    • Meet-Up
    • WordPress

On-The-Ground Live Image and Video Uploading and Sharing

    • Twitter
    • Instagram
    • Pinterest
    • YouTube

Facilitating Event Image Tagging and Sharing

    • #hashtags
    • Geo-tagging

Creative Commons Content Licensing

    • Releasing event related images and video using Creative Commons licensing for increased distribution and reuse (including by mainstream media).

Live Information Updating for Event Attendees

    • Twitter

Locational Social Media for Events

    • Foursquare
    • Facebook Places
    • Instagram

Event Live Streaming & Recording

    • YouTube Live Streaming
    • Google+ Hangouts

Google Maps

    • Create a customised, interactive online map of the event full area for access before and during the event.

Social Media Storyboards

    • Present hand-selected public domain social content through an interactive and branded event storyboard.