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Building The Case: Social Media & Internet Marketing Essentials

 

Dear >Principal’s Name<,

I am seeking approval to attend an Internet marketing training course on >date<.

Course provider, net101, is Australia’s largest social media educator for business, and specialises in content marketing, search optimisation & analytics, and all aspects of social media.

The course I would like to attend is: Social Media & Internet Marketing Essentials.

This course promotes a practical approach to Internet and Social Media marketing, with strong emphasis on measurement and reportage.

It will assist me to optimise our website for organic search, extend our online reach, and develop effective, persuasive digital marketing campaigns. Its practical focus will help me maximise efficiency, to deliver measurable results.

I have investigated similar courses with competitors, and have found net101’s course outline to be the most relevant and compelling, and its pricing most competitive.

The cost for this single-day course is $895.

net101 also offers an advanced course which runs the following day. Advanced Social Media & Strategy provides a strategic framework to help marketers achieve stated organisational objectives and deliver tangible outcomes. If we book for both courses, net101 will offer a 30% discount on the cost of each course.

If approved, I will of course share key takeaways on my return. I believe there will be outcomes that can be immediately implemented to enhance our online marketing approaches and directly impact our bottom line.

Thank you for your consideration.

Regards, >Your Name<