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Courses links

 
 
ESSENTIALS 

 

 

ADVANCED 

 

cross-posting - asset summary/ CTA

Demo link:

https://www.digital-marketing-course.com.au/blog/the-5-rungs-of-social-media-adoption-inside-organisations/

 

Facebook – paste blog URL

Twitter - Paste webpage URL

LinkedIn – paste webpage URL

Anything with a URL to Pinterest 

 

cross-posting - streaming media  

 

Video (YouTube)

Into Facebook

Into Linkedin

 

Video (Instagram)

Instagram video into Facebook

 

Audio (Soundcloud)

Into Facebook

Into Twitter


automated/ semi-automated sharing

Facebook to twitter (automated - spam example)

Instagram into Facebook tab (app - automated)

 

share & utility buttons

Sportsgirl page

  

 

conversion bridges
 
from anywhere on the blog

Within a blog post

 

Youtube video card

 

Uploaded video on Facebook

 

On a Facebook cover page (and CTA button)

 

  
Facebook - Tips and Techniques
Demo URL

https://www.digital-marketing-course.com.au/blog/about-your-linkedin-profile-pic/

 

 

 

Hashtags

 

 
Fiverr.com

 
 
Twitter
Demo URL
https://www.digital-marketing-course.com.au/blog/about-your-linkedin-profile-pic/

  

NET:101 testimonials page - Embedding example

 

Rich Media examples - NET:101 case study page

 

Bid brand engagement example - Nespresso

 

View Conversations - Qantas

 

Lists - 2 Sticks Digital Twitter

 

Live Tweeting - Storify board example

 

Tweet-ups - #CENetTweet example

 

 

 

Never fall in love with a liker

 

 

Storify 

Board example - Inside a NET:101 course
 
Board example - Elsa & Rick 

 

 
Images 
Sourcing
 
Royalty Free - iStock black puppy

 

Free photosharing sites - Pixabay

 

 

 

Image locker example - Pinterest

 

Collage example - Facebook post

 

 
 

 

 

 

 

Instagram

Formats

  

 

 
Functions

  

 
Geotag Filters (Circular Quay)

 

Hashtag Filters (Circular Quay)

 

Tagging (melbournetodo)
 

Conversations (monsieurguerlain)

 

 

Applications
 
 

 

Sales catalogue - user generated (Frank Body)

 

Sales catalogue - ecommerce facilitation (Fox and Fawn)

 

Sales catalogue - embed shoppable gallery (Steele)

 

Story-Telling (Monsieur Guerlain)

 

Location specific - recycled (Sydney City Council)

 

Embedded - user generated (Qantas)

 

Recycling/ Cross-Posting (into Facebook)

 

 
 
Pinterest - Use Cases
 
As Individuals 
 
Search engine - 'bathroom tile designs' example
 
Bookmarking - recipes example
 

Cataloging/ indexing - fragrances example

Mood boards/ scrap books - street art example
 

Mood board embed - Cream Melbourne

 

  

As Businesses

 

Sales catalogue (click thru to ecommerce webpage) - Nordstrom

 

Inspiration (no click-thru) - Timothy Lee Landscape Design

 

Virtual portfolio (no click-thru) - Smithsonian

 

Entry point to website/blog - NET:101 blog posts

 

Recycling/ Cross-Posting  - #NET101 instagram posts

Group boards - recipe example