Looking into Your Website’s Past Using The Wayback Machine – ANZ as a Case Study

Looking at old photos of yourself can be jarring: past iterations of your physical self that are familiar yet detached. Websites are no different – if you look at past snapshots of any organisation’s homepage it’s like watching a child growing up through an awkward adolescence.

If you want a glimpse of your own website’s past try the Wayback Machine at archive.org, a digital time capsule created by the Internet Archive, a non-profit organisation based in the US. You won’t be able to find snapshots from every date since your website was launched, but you will be able to retrieve enough to marvel at how far you’ve come.

I’ve used ANZ’s homepage as a case example with snapshots spanning from 1996 to today.

1996

 

1997

 

1999

 

2000

 

2001

 

2003

 

2008

 

2009

 

Today

 



Leave a Reply

Your email address will not be published. Required fields are marked *