The Coming Change in Social Media Business Applications

Josh Gordon
Separating the Biz from the Buzz

Download File - 350 KB

The Social Pulpit

Monte Lutz
Barack Obama's Social Media Toolkit

Download File - 311 KB

The New Rules of Viral Marketing

David Meerman Scott
How word-of-mouse spreads your ideas for free

Download File - 1.3 MB

What is Social Media?

Anthony Mayfield
Participation, Conversation, Community

Download File - 2.6 MB

Marketing 2009

Valerie Maltoni
12 Marketing Professionals reveal their Execution Imperatives

Download File - 391 KB

Online Media Room

Meryl Ginsberg
How an Online Media Room significantly improved the quality of a company's communications program

Using Media Intelligence Tools to Drive Communications Success

Ted Skinner
The Benefits of Engaging Traditional Media and Social Media

Download File - 3.0 MB

Strategic Planning for the Real World

Nicholine Hayward

Download File - 3.16MB

Twitter

Victoria Harres Akers
Straight Tweet: Giving Voice to Brand

Download File - 1.2 MB