Online Video for Marketing Communications Course - Topic Modules
Video Search Engine Optimisation
- Keyword placement - video titles, descriptions and tagging
- Thumbnail optimisation
- View count & ratings
YouTube
- Embedding streaming video into your own website/ blog
- Customising & branding your own YouTube channel
- Measuring video reach and engagement ('Insight' analytics)
- Geo-tagging & categorising
- Comment controls
- Using annotations & subtitles
Alternate Video Hosting & Distribution Platforms
- Vimeo
- Viddler
- TubeMogul
Syndicated Distribution
- Video widgets
Want to know more? Attend a public workshop or host your own in-house corporate workshop
