Internet Marketing & Social Media Training for Professionals

About Net 101

October 29, 2009

Keyword advertising on YouTube

Advertisers can buy popular search keywords and have their ads served up any time a user enters them into YouTube. Advertisers then pay per click for the number of times their video is viewed.

Source: SYDNEY MORNING HERALD - 30/10/09

 

October 28, 2009

Smartphone apps for business users

There is no question that smartphones offer great value to smart users. The trouble is finding the best tools and applications for your needs out of the thousands clambering for attention, even on relatively organised services like the iTunes App Store.

Source: NETT - 29/10/09

 

October 27, 2009

Small business benefits from online skills

‘Small businesses have an enormous opportunity to expand their market reach and reduce their costs through the internet’. [Small Business Minister - Dr Craig Emerson]

Source: DEDSVRS - 28/10/09

 

October 26, 2009

Open source for beginners

Although there is no simple definition, open source usually means software licensed so that the source code is made available to the general public.

Source: NETT - 27/10/09

 

October 25, 2009

RSS keeps you up to date

RSS stands for Really Simple Syndication. Whilst this may sound patronising at first, it’s a fairly accurate description of this particular way of publishing content.

Source: NETT - 26/10/09

 

October 22, 2009

The power of user-generated content

User generated and audience-centric content is vital to the success of your website. When a visitor first lands on your homepage, they need to be greeted with information that is at once new and strangely familiar.

Source: DEDSVRS - 23/10/09

 

October 21, 2009

Mobile applications can help your business

There are already thousands of software applications available for mobile phones and personal digital assistants (PDAs) that can help improve your productivity at work.

Source: NETT - 22-10-09

 

October 20, 2009

Web restrictions can hurt productivity

By now you’ve no doubt read articles telling you why blocking access to the Facebooks, Twitters, and YouTubes of the world will save you hours and millions of dollars in lost productivity.

Source: DEDSVRS - 21/10/09

 

October 19, 2009

Content is king

“You can have the most beautiful website in the world, but without the right content it’s like having a shop with a sign on the door saying ‘closed’,” says Sue Blatchford, head of search at search engine marketing company payperclick.net.au.

Source: DEDSVRS - 20/10/09

 

October 18, 2009

The maturing of internet marketing

The dot com crash, starting in the year 2000, had much the same effect on internet based business. This has caused the IT industry to mature over the last few years. The economic models are better and there has been a lot of effort devoted to standardisation.

Source: MARKETING MAG - 19/10/09